LUMO call in the reinforcements

Article By LUMO – Media Release – 11th October 2018

“LUMO is very much a technology company and is introducing innovative smart tech that requires different knowledge and capabilities compared to the traditional OOH company” – LUMO Executive Vice President Kent Harrison.

LUMO is growing rapidly and has recruited new specialists to help support the agency sales team and its technology-based ambitions. “It was always expected that as we grew, we would need to bring in reinforcements and specialist skillsets to help us push the boundaries in the Digital Out-of-Home sector” states Kent Harrison, head of Human Resources at LUMO. “LUMO is very much a technology company and is introducing innovative smart tech that requires different knowledge and capabilities compared to the traditional OOH company”.

LUMO is a digital pure-play business and the most experienced specialist operator in the country. Robin Arnold is the company’s first Chief Technology Officer and a fresh import from London. The UK is recognised as the world’s most sophisticated OOH market in the world and leads the way with digital OOH innovation and enterprise. Robin’s core focus is leading-edge creative innovations, dynamic content solutions and making outdoor advertising exciting again. “My personal goal is to win a Cannes Lion within my first 3 years” shows LUMO’s intent and the importance of.

New services including online Proof of Postings, access to LUMO’s real-time audience metrics and an in-house dynamic content lab are currently under development and will be launched in 2019.

LUMO is a New Zealand owned and operated specialist digital outdoor media business established to disrupt the existing model and help inspire greater creativity in the digital outdoor space. LUMO may be the young upstart but their focus is clear – quality locations, quality technology, quality partnerships.

Contact Phil Clemas on 021 997976 or phil@lumodigital.nz for more information